Best Trade Show Displays - The Trade Group

The Best Trade Show Display Ideas To Make An Impression

You have made a good decision to get into the tradeshow! Congratulations! Getting into face-to-face conversations with thousands of potential clients is possible only through tradeshows. Once you've booked your booth, what are your plans? If your booth seems dull & uninteresting, it will not tempt people. Having an impressive booth design at a trade show displays is no more optional; it's a must element of your marketing tactics. You may believe that building an engaging booth area will take too much time and money. Luckily, our team of professionals has compiled an astonishing list of 100+ incredible tradeshow booth ideas, ranging from DIY to costly. Here's a sampling of our nine favorites!

                                            

1. Give Your Guests a Flavor Of The Outside World

Because most tradeshows are held in stuffy facilities with fluorescent lighting, providing some greenery to visitors to your booth can be a breath of fresh air! The presence of greenery is highly pleasing to guests, regardless of their affiliation with plants or nature.

You can buy beautiful fake plants to decorate your booth and use them for future trade shows, so you can keep your cost a little lower. Plan different arrangements for a multi-day event so that you appear unique and exciting every day. Attendees will notice. We guarantee it!

 

2. Touchscreens

It will make people gravitate to your booth if it offers an interactive experience. So, come up with a fun way for visitors to interact with your stand if it's related to displaying your business, all the better!

In order to reap the benefits of interactive technology, be sure touch screens - whether iPads or TVs - are accessible and clearly displayed for guests to enjoy. They will be able to actively interact with your material instead of passively absorbing it as they walk by.

3. Gamification

Undoubtedly people love games, and it's an excellent trick to tempt people to walk to your booth and learn more about your business and services. Being a part of a game will make a lasting impact that will help you associate your business with the game long after the event is over.

Suppose you brand an award with your company. In that case, you can leave a lasting impression, even if it's only in the eyes of your customer. Prize wheels, gaming apps, quiz shows, social media material, and interactive activities are all examples of games.

 

4. Video Walls

A video wall is one of the most eye-catching features significantly because it adds movement to an otherwise static setting. You can set yourself apart from the herd with a video wall to display your organization even from a distance.

If you are planning to slideshow your services and products with the help of photographs and graphics, stick to your brand colors. This way, your booth and brand will be more noticeable to attendees than other businesses since the video walls are significantly more apparent from afar than words on aboard. It's an all-weather tactic for attracting more visitors.

 

5. Augmented Reality And Virtual Reality

Though tradeshows are meant to be educational, they can be entertaining too. Embracing new technologies is a great way to add a little amusement to your booth. VR and AR are gaining in popularity right now, and they are getting a lot simpler to use.

At the exhibition, leverage the VR presentations and virtual scavenger hunts. A virtual reality booth will empower you to provide your attendees with an immersive experience. There is a simpler way to create content for virtual reality than one might think. You may want to consider a 360-degree video that shows your building, a project you just completed, or an event you organized. It becomes more accessible year by year to create VR content. The idea still remains a unique and fascinating way to engage visitors for a long-lasting & powerful impression.

 

6. Interactive Walls

A tradeshow, the main aim is to help visitors achieve their goals using your products and services. We rarely find out anything about the people who attend the show, right?

With an interactive wall, you can enjoy a break from selling. The right idea to get started is with the fun question and requesting your audience to post a note answering it on the wall. Alternatively, have them participate in a poll by placing a token in a jar for their vote. It's also a fun and free approach to obtaining helpful information on your own!

 

7. Custom Carpet & Flooring

The specifics of a trade show vary from exhibition to exhibition; one of the elements is flooring. You can even bring your own carpet and match it up with your brand at a tradeshow.

You can brand the floor with your brand's colors and then offer your attendees a place to stand and relax or even sit is a great idea. An eye-catching splash of color, textured pattern or quirky print will attract attendees!

 

8. Let Your Booth Perfectly Match Your Product

Is there any more fitting exhibit booth design at the World Waterpark Association Symposium than Splashtacular's waterslide-themed stand?

Waterslide interior curved screens adorn the structure. A booth becomes a terrific attention grabber as soon as attendees see what it can offer.

As a designer, always think that you need to design rides for a water park. This way, you might be interested in learning more about the products at the booth.

 

9. The Wall of Freedom

Freedom wall is the right way to invite your audience in an attractive way to your booth. Another benefit is that it is quite simple to make. A large whiteboard or a custom-made wall can do the job for you. The right way to start interacting is starting with the simple questions that anyone can answer, like "How are you?" and "How was the journey?".

 

Conclusion

Creating a trade show booth does not have to be complicated. Always keep in mind that design does not have to be costly. If you are determined & original, you can stand apart from your competitors with a unique booth design. Use these ideas and even make it better to accelerate your engagement for your next trade shows. Have fun designing!